We partnered with 3M to design an AI-driven insights and monitoring framework that informed how their content was created, optimized, and deployed across emerging discovery channels. By translating real-time intelligence into action, we aligned their content strategy across SEO, Answer Engine Optimization (AEO), and Generative Engine Optimization (GEO)—ensuring 3M became a trusted source across search engines and AI platforms. As a result, 3M established early leadership in AI-mediated discovery, strengthened brand authority in high-intent moments, and drove measurable sales growth by positioning their products and expertise in the places modern buyers increasingly rely on for information and decisions.